Topic: Technology

Case Study

of an Exhibition

by Rob morgan

Published on July 31, 2007

  • Description and goals

    Enginuity is an interactive design and technology centre in Shropshire, UK. It is the newest of the ten museums operated by the Ironbridge Gorge Museum Trust and was opened in 2002. The museum’s exhibition floor is divided into four zones: Materials & Structures, Systems & Control, Energy and Design. Enginuity also offers workshops and interactive shows for school groups. During school holidays, the interactive shows are offered to the general public on varying themes.

  • Development process and challenges

    Our design team worked closely with the client, their consultants and the architect to develop a cohesive experience within a challeging 18th century building. The client challenged us to develop one of a kind interactives and experiences that would be in keeping with the spirit of the valley which was the birthplace of the industrial revolution. They opened their extensive collection of objects, engines,locomotives, etc, and allowed us to use them in interactives, animations and cut-aways

  • Lessons learned, mistakes we made (and what we did about them)

    Never under estimate the publics interest in old and curious technologies- in the end we developed several unique exhibits and experiences- our favorite being the faux x-ray interactive where guests can see what a number of everyday objects are made of. This exhibit won an award for being the best new family attraction in the UK for 2002

  • Exhibition Opened: July 2002

  • Exhibition Still Open!

  • Traveling Exhibition: No

  • Location: Coalbrookdale, England, U.K.

  • Estimated Cost: $1,000,000 to $3,000,000 (US)

  • Size: Over 10,000

  • Other funding source(s): unesco

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