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Chris Au
What I do, where I work
I develop strategy-driven exhibits, signage and branded environments to connect people, place + perception. Interior and exterior settings include interpretive, cultural, corporate, commercial, recreational, and themed-attraction venues.
Current position
President/Creative Director at Didax Design
Website(s)
More about me
As Didax Design’s president and creative director, I collaborate with a network of seasoned professionals to produce cross-media environments with interactive, static, and theatrical presentations.
I turn clients’ initial expressions of need into tangible creative solutions – from planning, to design, and production – for interior and exterior environments. Process models for project development include Design-Bid-Build, Design/Build, and Integrated Project Delivery.
Exhibits include engaging stories – from sensory-rich immersive experiences to impactful displays – to help people understand and relate to meaningful messages.
Signage includes environmental graphics – architectural, wayfinding, identifications, branding, and information systems – to help people know what they need to know in a timely manner.
Thematic branding integrates the architectural and natural space – circulation, forms, finishes, and lighting – into the message delivery.
My work has always been an amalgam of graphic and spatial disciplines. From project scoping, to concept development and nuts+bolts implementation, I use what I need to get the message across. There is method to my creativity and creativity in my method.
Other areas of practice include branding systems, logo development, marketing & corporate collateral materials, and public art. And of course, sustainable practices guide all endeavours.