Word of mouth: That’s how most members found out about ExhibitFiles.  Others stumbled upon it while searching the web. That’s by design: the site uses a number of strategies to make it likely profiles and posts will show up high on search results.

Once people have joined, why do they come back? For inspiration and help with a new project are two big reasons. But email from the site is number one – a reminder to come back and see what’s new.

That’s why we’ll be relaunching the newsletter soon. We’re looking forward to seeing members come back often, and contributing more.

These findings are based on a study carried out earlier this year by Carey Tisdal of Tisdal Consulting, St. Louis, Missouri.